Top Sportsbook Promotions - Updated September 2, 2025

Sports betting has surged in popularity across North America, driven by evolving legislation, mobile technology, and mainstream acceptance. In the United States, the repeal of PASPA in 2018 empowered individual states to legalize and regulate sports wagering. As of 2025, 38+ states have legalized sports betting in some form—ranging from retail-only sportsbooks to fully mobile platforms. States like New Jersey, Pennsylvania, Michigan, and Colorado lead the charge with robust online markets, while others like California and Texas remain in legislative limbo.

In the USA, bettors can place wagers on major leagues like the NFL, NBA, MLB, NHL, and college sports, with options including moneylines, spreads, totals, parlays, props, and live in-play betting. Top operators like FanDuel, DraftKings, BetMGM, and ESPN Bet dominate the digital space, offering geo-targeted apps that verify location and age before allowing bets. The U.S. market was valued at $17.9 billion in 2024, with projections of 10.9% CAGR growththrough 2030.

🇨🇦 In Canada, sports betting is legal nationwide, but regulated provincially. The landmark Bill C-218 legalized single-event wagering in 2021, allowing provinces to license private operators. Ontario leads the way with a competitive iGaming market featuring brands like Bet365, FanDuel, DraftKings, and BetMGM, while other provinces rely on government-run platforms like PlayNow (BC) and PROLINE+ (Atlantic Canada)3.

Canadian bettors enjoy access to moneyline, spread, over/under, props, parlays, and live betting, with growing interest in eSports, UFC, and international soccer. Mobile apps and crypto-friendly platforms are expanding reach, especially in provinces like Alberta, Quebec, and British Columbia. However, Ontario remains the only province with a fully open market for private sportsbooks.